Marketing & Digital Unit Manager

At Avolta, our people are at the driving force behind our success. With a team of over 76,000 individuals representing more than 150 nationalities, we are a truly global company driven by passion, innovation, and excellence.

Born from the combination of Dufry and Autogrill, Avolta is redefining the travel experience through the dedication and expertise of our diverse workforce. Across 73 countries and 1,000 locations, our teams bring energy, creativity, and commitment to delivering world-class travel retail and food & beverage experiences.

We operate across multiple channels - including airports, motorways, cruise ships, ports, railways, and more - offering endless opportunities for collaboration and growth. Our people are empowered to make an impact, supported by a culture that values teamwork, development, and innovation.

Sustainability and social responsibility are embedded in our strategy, ensuring we grow in a way that benefits both our employees and the communities we serve.

Are you looking for a dynamic, international career where your contributions truly matter? Join Avolta and be part of a team that’s shaping the future of travel - together.

In Türkiye, Avolta operates Duty Free and F&B stores at Istanbul Sabiha Gökçen Airport, along with Duty Free stores at Kayseri and Çukurova Airports.

For the role we are recruiting for, the position will provide corporate-level support across all these operations.

We are looking for an experienced candidate to join our team as a Marketing & Digital Unit Manager, based at İstanbul Sabiha Gökçen Airport. This position will support both in‑store/core marketing and digital operations (E‑commerce & Loyalty) within our business.

PURPOSE OF THE ROLE

To lead the execution of core/trade marketing, visual merchandising, in‑store communication, digital marketing, e‑commerce, and loyalty (Club Avolta) initiatives; to localize global strategies, enhance customer experience, and support commercial growth in our stores.

RESPONSIBILITIES

• Execute marketing promotions, in‑store communication, and digital screen content guidelines in stores.

• Manage merchandising standards and ensure correct brand execution.

• Implement the annual promotion calendar and coordinate store communication.

• Prepare digital & core marketing reports and present performance insights.

• Support e‑commerce growth and loyalty program (Club Avolta) activities.

• Use CRM & data analysis to drive customer engagement and communication.

• Coordinate SEO/SEM, email, push, social media and digital campaigns.

• Work closely with global teams to adapt and execute digital & core marketing strategies.

• Lead local digital initiatives and manage agencies when required.

• Support implementation of new digital tools and technologies.

KEY QUALIFICATIONS

• University degree in a relevant field.

• Excellent command of English (spoken & written)

• Minimum 5 years marketing and digital marketing/e‑commerce experience.

• Experience in visual merchandising, in‑store communication & campaign execution.

• Knowledge of Photoshop, Illustrator, MS‑PowerPoint and MS‑Excel.

• Strong analytical skills and ability to manage multiple projects.

• Experience with CRM, SEO/SEM, email/push, social and digital advertising.

• Ability to work with strict deadlines and fast-paced environments.

• No travel restrictions

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We look forward to connecting with you soon!